As Joe Biden’s approval ratings decline ahead of the 2024 election, his campaign is undoubtedly aware of the potential influence of popstar Taylor Swift, who endorsed him in 2020. Swift, who is viewed favorably by 70% of Americans, has used her platform to engage her fanbase in nonpartisan campaigns. However, as the US becomes more polarized, her political involvement has also been met with fierce criticism. Despite this, Swift’s ability to mobilize young voters, a key Democratic voting bloc, should not be underestimated. Her impact on voter turnout, rather than necessarily swaying individual votes, may prove vital for the success of Biden’s reelection bid.