Chinese Smartphone Brands Witness Rise in Volumes Despite Falling Revenue Share

Chinese Smartphone Brands Witness Rise in Volumes Despite Falling Revenue Share

Chinese smartphone brands are experiencing a rebound in volumes despite facing government scrutiny. The market share of Chinese brands such as Xiaomi, Vivo, Oppo, Realme, Transsion, and Motorola rose to 75% in the March quarter, recoveri…eady decline in the cumulative revenue share of Chinese handset brands. The inability of Chinese brands to penetrate the premium segment has resulted in a fall in revenue share, with Samsung and Apple gaining due to the premiumisation trend. Read More

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TIS Staff

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