July 24, 2025
Pernod Ricard, a leading spirits company, has announced the sale of its Imperial Blue business to Tilaknagar Industries. This move will allow Pernod Ricard to concentrate on premiumisation efforts, aligning with its strategic goals. The sale reflects the company's commitment to enhancing its portfolio and meeting evolving consumer demands. Tilaknagar Industries, on the other hand, will benefit from acquiring a well-established brand like Imperial Blue, expanding its presence in the spirits market.
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Tags: Pernod ricard, Tilaknagar industries, Business sale, Premiumisation,
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