Robotics companies in China are facing a big backlog of orders after humanoid robots were featured at Monday's Spring Festival Gala. Robots from four firms—Unitree Robotics, Magiclab, Galbot, and Noetix—appeared on stage, boosting consumer interest. These companies signed partnerships worth about 100 million yuan (US$14 million). On the JD.com shopping site, over tens of thousands of users viewed Unitree's G1 humanoid robot. The earliest delivery for G1 is now early March. Priced at 85,000 yuan in China (US$13,500 internationally), it is mostly attractive to businesses, not regular buyers. Noetix’s Bumi, a child-sized companion robot from a family comedy sketch at the gala, also saw a surge in interest. Thousands were added to carts on JD.com since Monday. Its earliest delivery date moved from March 1 to late April. Bumi is called the world’s first “high-performance” humanoid priced below 10,000 yuan. Noetix's pricier models, which didn’t appear on the show, have delivery dates starting this week, even during the Spring Festival holiday. Consumer demand for humanoid robots is clearly booming after this festive exposure.